The Strip District's Room 16 was buzzing Friday night.
Style and colorful personalities came together — all for a great cause: to help fight breast cancer.
Men's fashion guru David Alan brought everyone together.
David Alan tells his story on the pink carpet.
The night might have been billed mainly as his clothing line's formal launch party, but Alan was donating 100 percent of the proceeds to the American Cancer Society's breast cancer initiatives; including research, support programs, and mission delivery services.
ESPN SportsCenter anchor Jonathan "The Coach" Coachman served as the night's emcee, getting the crowd rowdy for the dozen or so dudes that strutted the runway.
The Coach rallies the troops.
Upgruv's own Justin LaBar was stylin' along with Pittsburgh Steelers Arthur Moats, Jordan Dangerfield and Anthony Chickillo; WWE superstars Mojo Rawley, Rosa Mendes and Stu Bennett; Jason Carrion, of A&E's Married at First Sight"; Paul Alexander of ROOT Sports and WTAE's Mike Clark. DJ Bonics was in the booth.
It was bonkers at times! But always entertaining.
And Alan kept the night in perspective:
Here's some of the night's highlights:
The pink carpet was rolled out at the David Alan Fashion Show at Room 16 in the Strip District.
WWE superstar Mojo Rawley (left) and Jason Carrion, of A&E's "Married at First Sight," hit the carpet with Alan.
Pittsburgh Steeler Jordan Dangerfield gets some respect on the carpet, with his son Josiah.
The Ghostbusters showed up. Of course, we weren't afraid of no ghost, so we sent 'em home.
The men of YaJagoff carried out a live Facebook feed directly from the carpet, interviewing important folks like David Alan's mom.
David Alan took the spotlight only to shine it right back on breast cancer awareness — the mission of the evening.
Upgruv's own Justin Labar struts it strongly down the runway. No one can't say he doesn't have the moves.
The only danger Pittsburgh Steeler Jordan Dangerfield was in might have been causin' a commotion.
Pittsburgh Steeler Arthur Moats looks like he's lovin' this as much as a Sunday afternoon.
David Alan Clothing is a Pittsburgh based men's clothing and fashion accessory company specializing in custom menswear, along with a patented necktie accessory, The Proper Knot.
Read more about him in the Pittsburgh Tribune-Review's recent piece.